{"title":"Trout Ice Fishing","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eIce fishing lures developed for trout in lakes, reservoirs and northern waters.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Norolan trout lures are designed and handmade in Finland with a focus on natural action, visibility and fish-triggering details. Made lead-free in our own production for anglers who expect more from their tackle.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"norolan-winter-light-led-ice-jig-for-arctic-char","title":"Norolan Winter Light LED Ice Jig for Arctic Char","description":"\u003ch2\u003e\u003cstrong\u003eNorolan Winter Light Original LED – The authentic original, now an even better light jig!\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWhen targeting Arctic char, you need gear you can trust. The Norolan Winter Light Original LED is a legendary char jig—now upgraded with a replaceable LED light that extends its lifespan and gives you greater control in different fishing conditions.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eThree superpowers make the Norolan Winter Light LED truly unique:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eA glitter coating reflects the LED light and acts like a mirror in direct light\u003c\/li\u003e\n\u003cli\u003eA translucent center lens glows attractively in low light\u003c\/li\u003e\n\u003cli\u003eA flashing light element triggers the curiosity of target fish in dark waters\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eThis 100% handcrafted lure, made in Finland, combines:\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurability and longevity:\u003c\/strong\u003e No need to discard a good jig when the light fades\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReplaceable Norolan Original LED:\u003c\/strong\u003e Choose the right color for conditions and target species\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum visibility:\u003c\/strong\u003e Glitter coating, translucent center lens, and a bright LED create an irresistible attractor\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003eWhy is a replaceable LED better?\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eTraditional light jigs were often disposable once the battery ran out. Now you can easily replace the LED by unscrewing the old one and attaching a new one—so you can keep fishing with your trusted lure. You can also adjust the LED color to match conditions and target species.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eSize and weight:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLength: 10 cm\u003c\/li\u003e\n\u003cli\u003eWeight: 19 g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eTarget species:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eArctic char\u003c\/li\u003e\n\u003cli\u003eRainbow trout\u003c\/li\u003e\n\u003cli\u003ePerch\u003c\/li\u003e\n\u003cli\u003eWhitefish\u003c\/li\u003e\n\u003cli\u003eTrout\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eNorolan – authentic, original, made in Finland\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eEach Norolan jig is a handcrafted, one-of-a-kind piece that reflects the lure maker’s skill and visual vision. For us, ice fishing is more than just fishing—it’s an experience, a tradition, and a respect for nature and craftsmanship.\u003c\/p\u003e\n\u003cp\u003eWe aim to offer anglers more sustainable and responsible solutions without compromising performance. 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